A rollercoaster is usually an apt metaphor to describe Scuderia Ferrari, and recent results show they’re back on an upward trajectory. Good timing, then, to announce Ferrari Land – a theme park celebrating all things red, loud and fast – which will be built at PortAventura, a sprawling entertainment resort an hour south of Barcelona.
As well as the recreation of Italian landmarks, the 100 million Euro project will boast Europe’s tallest rollercoaster (112 metres), which will accelerate thrill-seekers from 0-110mph in five seconds. With a g-force of 1.35 it’ll replicate the sensations F1 drivers experience when the starting lights go out.
Sebastian Vettel might count himself as a risk taker but says he won’t be the first one to go on the ride. “Maybe the second, when I see it’s safe,” he said. The four-times world champion laid the park’s first brick yesterday, which had been taken from Enzo Ferrari’s old house in Maranello and sent to Spain.
Ferrari Land is the famous marque’s second theme park, the first having been opened next to the F1 track in Abu Dhabi in 2010. It probably irks a little that their Spanish star Fernando Alonso quit the team at the end of last season, but it’s sure to attract petrolheads from across the continent. Team principal Maurizio Arrivabene says it’s great news for both the Prancing Horse and the Spanish economy. “Italy and Spain have both been hit really hard [by the crisis], but with our two countries cooperating it will create jobs and entertainment. We’re looking forward to a good future not only on the track I hope, but in life by inspiring the next generation of Ferrari fans.”